How often do you consider the health of your lashes?
7th April 2023 is World Health Day, a global day designated to creating awareness around our health! Health is undeniably one of the most important things in life and, while the term may spark various reactions and initial thoughts, we want to focus on one specific element… lash health! The beauty industry is full of haircare, scalp-care and skincare routines designed to boost hair, scalp, and skin health, but have you ever considered the health of your lashes?
Believe it or not, eyelashes are an incredibly important part of the body- they protect your eyes from airborne dirt, dust, and other nasties that you definitely want to keep your eyes away from! Those pretty little hairs do more than you might think, so why not treat them to a nourishing routine, the same way you would your hair or skin?
RapidLash® products have been consumer-tested and scientifically formulated to give you luscious-looking lashes, however our products aim to do much more than that… Our Hexatein® complexes are packed full of lash-loving ingredients designed to nourish and hydrate the lashes for the ultimate lash care routine- let’s have a look at the different components…
Pumpkin Seed Extract is high in minerals and vitamins and rich in healthy oils which help to nourish and moisturise the lashes. This ingredient can be found in RapidLash® Eyelash Enhancing Serum, RapidShield® Daily Eyelash Conditioner, and RapidGlam™ Mascserum.
Soybean oil is rich in vitamins and minerals, in particular omega 3 fatty acids which are known to hydrate the lashes for a healthy, luscious look. This lash-loving ingredient can be found in RapidLash® Eyelash Enhancing Serum.
Apple Fruit Cell Extract is a rich source of polyphenolic antioxidants- in easy terms, these help to remove nasties from the lashes- and works to improve lash hydration. Find this ingredient in our RapidShield® Daily Eyelash Conditioner.
Kaolin is a gentle form of clay that works to remove toxins and impurities- things we definitely don’t want near our eyes! This natural ingredient can be found in RapidGlam™ Mascserum.
Build your lash-loving routine
2023 is all about self-care and, whether it’s the last thing you do before bed or the first thing you do when you wake up, what’s more soothing than a good beauty ritual? Let’s build a daily lash-care routine…
Step 1: Apply RapidShield® Daily Eyelash Conditioner onto clean lashes throughout the day or before applying makeup (always allow the conditioner to dry first!) to condition and prime your natural lashes.
Step 2 (optional): Going out? Staying home? Fancy an extra dark, voluminous-looking lash? Apply our RapidGlam™ Mascserum- the World’s first serum-boosted mascara- for a bold eye look that nourishes the lashes at the same time!
Step 3: Every night before bed, apply RapidLash® Eyelash Enhancing Serum to clean lashes. Our lash serum is designed and formulated to nourish and hydrate the lashes for a longer, healthier look and results can be seen within just 8 weeks*!
We hope you’re feeling inspired to love and look after your lashes and don’t forget to take a before and after! Head over to our Instagram or TikTok for more usage tips and inspiration!